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Web 2.0 Development

I’m using the term “Web 2.0 design” to describe the prevailing style of  web design used in all my projects.

Many people use the term “Web 2.0″ to describe:

  •     a resurgence in the web economy
  •     a new level of technological interactivity between web sites and services
  •     or social phenomena deriving from new types of online communities and social networks

Many others also use the term in reference to a recent school of best-practice web design. I’m comfortable with using it in that context here.

I’m a great believer in simplicity. I think it’s the way forward for web design.

Today’s simple, bold, elegant page designs deliver more with less:

  •     They enable designers to shoot straight for the site’s goals, by guiding the site visitor’s eye through the use of fewer, well-chosen visual elements.
  •     They use fewer words but say more, and carefully selected imagery to create the desired feel.
  •     They reject the idea that we can’t guess what people want from our sites